Everyday Self Defence is a powerful, purpose-driven organisation delivering practical self-defence workshops to corporates including Virgin and Sky. I’ve worked with them for many years, supporting their growth through photography, videography, and content strategy.

Their workshops are high-energy, empowering and often deeply personal. My role has been to capture that intensity and authenticity without making it feel staged or overly dramatic. Whether filming live corporate sessions or photographing participants in action, I focus on documenting real reactions, confidence shifts and the atmosphere in the room. The content needs to feel credible and grounded — because that’s exactly what their training is.

Beyond just capturing content, I’ve helped them refine how they present themselves online. Like many specialist service providers, they initially struggled with translating what they do into content that connects on social media. Together, we developed a clearer content strategy that positioned them as authoritative yet approachable, helping them speak directly to corporate decision-makers while still resonating with individuals.

Through consistent, high-quality visuals and a more focused digital presence, Everyday Self Defence has been able to strengthen its brand, build trust and reach the right audience. It’s been incredibly rewarding to support a business that genuinely changes lives — and to help ensure their message is seen and heard in the right way.